Our strategy

Our strategy is designed to create sustainable economic value for our customers and our shareholders. It is focused on three long-term opportunities:

  • The significant protection gap in Asia;
  • The transition of US baby boomers into retirement; and
  • The UK ‘savings gap’ and ageing population in need of returns and income.

United States:
build on strength

The US ‘baby boomer’ generation is the wealthiest demographic in the global economy. Over the next 20 years they will be retiring at a rate of 10,000 per day, creating significant demand for retirement services.

Read more about our performance in the United States

Show all

Return to top

Reporting tools

Save pages of the report
to download, print or email

View your pages


Your comments and ideas
help us to shape future reports
to suit your needs

Tell us your views